Advertising on Drugs.com

Online advertising with Drugs.com is cost-effective, highly targeted and can be easily integrated with any offline advertising strategy. Moreover, it can be implemented with relatively short lead times and traffic accurately measured.

Drugs.com displays five main types of advertising:

1. Banners and Tiles
   Banner and tile ads appear in various positions on the Drugs.com website. Banner ads are managed by Everyday Health. Please contact us to enquire about this advertising.
    
2. Text Ads
   Text ads appear on the left hand side of the Drugs.com website pages and are supplied directly by advertisers. Place a text ad in less than 5 minutes using our text ad manager.
    
3. Google AdSense
   Topical Google AdSense advertisements appear on drug information pages, encyclopedia information pages and alphabetical browse pages.
    
4. IntelliTXT
   IntelliTXT appears as a double-underline hyperlink within Drugs.com copy, and all corresponding text ads are clearly marked with “Advertisement” or “Sponsored Link”. IntelliTXT is a third-party technology created and distributed through Vibrant Media Incorporated. It locates keywords and phrases within Drugs.com text and links them to relevant commercial information, allowing users to view the relevant messages in a user-controlled format.
   
   IntelliTXT Privacy Information:
   Vibrant Media is a Publisher-side Technology Company. Publisher-side means that all of their solutions reside on the individual server of the websites they partner with:
   
   IntelliTXT is not downloaded to your computer.
   IntelliTXT does not upload personally identifiable information from your computer.
   IntelliTXT does not collect or store any personally identifiable user information.
    
5. Yahoo! Search Marketing Ads
   Yahoo! Search Marketing advertisements comprise the Internet Search results pages listed under our “Popular Searches” section, “Internet Results” listed on the search results page after a “Drug Search” is performed and the sponsored listings that appear after an “Internet Search” is performed.

Why Advertise on Drugs.com?

• Our Name
  Drugs.com is a first “portal of call" for medical professionals and consumers seeking current information on prescription pharmaceuticals and over-the-counter (OTC) medicines. From FDA-approved product information aimed at health professionals to clear, concise consumer reports, Drugs.com brings comprehensive drug information to the online community.
  And we’re visible. Top rankings on key US search engines and highly targeted banner advertising ensure Drugs.com’s easy access to the US audience and the global English-speaking community.
   
• Our Site Content
  Drugs.com has assembled the world’s largest, most accessible and authoritative online database of pharmaceutical information for both consumers and professionals. In addition, we provide Care Guide, Drug Interaction Checking and Pill Identification facilities -- all via one easy-to-use portal.
   
• Our Audience
  Drugs.com offers advertisers a dynamic, authoritative, content-rich environment focusing on pharmaceutical product information. Our audience comprises medical professionals seeking centralized, FDA-approved product details, and consumers seeking comprehensive, reliable drug and healthcare information.

About Drugs.com

300,000+ visitors a day…and growing!

Drugs.com is the Internet’s largest dedicated Drug Information web portal/search engine for both healthcare professionals and consumers.

The site offers free access to a comprehensive directory and information repository of over 24,000 FDA-approved prescription and OTC drugs, powered by the respected Physicians’ Desk Reference, Micromedex (Thomson Healthcare), Cerner Multum and Wolters Kluwer Health databases.

Advanced features include a comprehensive Care Guide, Drug Interactions checker and Pill Identifier.

Recent statistics show that Healthcare sites are one of the fastest-growing online destination areas, and that even 'consumers' prefer those sites offering reliable, authoritative, 'professional' drug information. Drugs.com is dedicated to that principle and is already attracting over 300,000 visits by consumers and healthcare professionals daily!

The Drugs.com web site was formally launched in November 2001 with a press release program targeting key offline and online news media. Drugs.com has been registered with all major search engines.

Advertising Policy

Drugs.com accepts limited advertising in order to facilitate ongoing operations. All advertisements must meet our editorial standards. Drugs.com does not support 'pop-up' advertisements.

Contact

For more information about advertising on Drugs.com, please contact us here.

Updated: April 24, 2008